Module 16 – Sustainable business model innovation

Many businesses are restructuring their business models, goods, and services in order to provide environmentally responsible, stakeholder-oriented offerings and strategies while also ensuring financial profitability.

A sustainable business model is one that generates a competitive advantage through superior value creation for the customer and helps to the company’s and society’s sustainable growth.

A sustainable business model describes, analyses, manages, and communicates to stakeholders a firm’s value proposition and how that value is produced, delivered, and preserved while preserving or expanding natural, social, and economic capital.

Sustainable business model innovation relates to creating completely new business models or altering the existing ones so that sustainability perspectives like natural environment and society are considered.

This learning module consists of three submodules:

1. Introduction to sustainable business models,
2. Applying (design/innovation) thinking on sustainable business model innovation,
3. Transitioning towards more sustainable business models.